The New Media Promotion Forum of Schools of HigherLearning 2016 was held in Sun Yat-Sen University in Guangzhou during May 13 and14. According to the information releasing number, reading times, the give-thumbs-upnumber and the WCI index from background big data in 2015, China Youth Daily selectedtop 100 new media of schools of higher learning. There were altogether 485colleges and universities taking part in the rating. The official WeChat Admin Platformof DNUI ranked 63 in the rating and was honored as “China’s top 100 OutstandingNew Media of Schools of Higher Learning”. The official WeChat Admin Platform ofDNUI also ranked top 3 together with the other two from Northeastern Universityand Dalian University of Technology. The finalists in the rating also includeuniversities such as Xiamen University, Peking University, and Wuhan Universityetc.

"Little Neusoft" was selected the top 100 NationalNew Media of Schools of Higher Learning

Trophy of the Awards

The official WeChat Admin Platform of DNUI (the WeChat Admin Platform number: dnui2000)is operated by Branding and Strategic Development Department of DNUI, which hasattracted nearly 17,000 fans by now. The official WeChat Admin Platform ofDNUI, whose nickname is “Little Neusoft”, has been dedicated to providing allkinds of valuable information and services inside and outside the universitysince its establishment. It aims to become the fastest spreading, the mostpopular, and the most influential official micro-media of DNUI with feelingsand attitudes, which is favored by both the students and teachers on campus andthe friends outside. In 2015, “Little Neusoft” ranked national top 20 for 4times, top 50 for 13 times, top 100 for 30 times and the best record top 3 inthe rating organized by China Youth Daily (the ranking weeks: a total of 49weeks).

The forum was organized by China Youth Daily and the Schoolof Communication and Design of Sun Yat-Sen University, and presented by the WeChatOperating Office of China Youth Daily, and the Institute of Public Disseminationof the School of Communication and Design of Sun Yat-Sen University. It aims tohonor the outstanding official WeChat platform of schools of higher learning in2015, to establish a communication platform for new media professionals fromcolleges and universities. It also helps to accelerate the improvement of thenew media operation by expert training, case sharing, roundtable discussions,etc.